“Marketing is Simple AF” – Axel
Hello, I’m Axel, I’m a digital marketing expert that focuses on providing upfront value in the form of content, and utilizing very simple automation strategies that will get your brand shown to the right people and influence them to purchase your services at the right time.
That’s all you really need to know about me to get an idea about me. If you want more information on what I do, it’s very clearly laid out on my home page and service pages. Sure, I could tell you about why I started the business, or my credentials, or previous experiences… But let’s be honest, I could lie about that (OMG lying on the internet, no way).
Seriously Though, I Could Just Lie and You Wouldn’t Know
Something that is fascinating in my niche (SEO, content marketing, and social media) is how often people lie, and get away with it. You ever notice those websites that say XYZ company was featured in ABC, CNN, MSNBC, FOX, etc., but the boxes aren’t clickable? You know why they aren’t clickable? To give you the illusion that they are bigger than they are. Lies like these OFTEN go unpunished.
Or they’re unverifiable. An example of this could be buying an ad from an ad network that gets featured on multiple news sites. Like, those annoying pop-up ads/sidebar ads… Pay for one of those ads ONE TIME, and you can technically say that you were “as seen on Big News Station”.
For some reason, people think this is “no big deal”, but I find it offensive and misleading. That’s why I have decided to take a much different approach to my About page, and instead, give you a few chapters out of the tale of Axel.
Axel, the Angel of Simplicity and Marketing
Now, before you confuse me for siding with a religion, just so you’re aware, angels have existed across many theologies, sometimes going by different names, and often having different roles within their given theology/mythology. Who am I to deny people of those beliefs. And let me tell ya, these days, it is SO much easier to appear to humans over a video call rather than flying to them.
By siding with me, you’ll know that you’re in the best hands, because I can break down the internet marketing solution into basically one word: content. It shouldn’t surprise you that the Facebook pages with the most views (typically) are the ones that post daily. It shouldn’t surprise you that the blogs that get read the most also post daily. Search engines LOVE showing up-to-date content.
So that’s why I give you the most simple solution… Daily content. Now, using AI might be “triggering” for some, but your competitors are using it. And if I’m being completely honest, your typical writer from Fiverr/Upwork is going to be using AI as well. But that doesn’t mean that it’s crappy content that will get you flagged… The only thing that matters is if people read it, and that can easily be solved by giving people a story that they can relate to.
Axel’s Process
Now, my process is pretty simple, as you can imagine. My focus is on the content of your website, your automated email campaigns, and your social media pages.
Making your website SEO friendly is quite easy, and with a few simple plugins, that all gets taken care of quite easily (including schema, meta data, and internal/external links) using basic, free SEO plugins (RankMath gets the job done perfectly).
The hard part of SEO is writing SEO content for your website. Since the search algorithms change all the time, many SEO gurus focus on tactics that work well for the algorithm at the time, but oftentimes fall off over time as new tactics come up. My content strategy focuses on three key aspects that will always be relevant. The key aspects are:
- Keywords
- Location
- Target audience
Using these three things together, you can create content that is appealing to your target audience in their specific location. While it may seem like content is being recycled a lot, the point is that it works and ensures that your target audience knows that you are speaking directly to them.
I write the content keeping those three things in mind, and for every post that I write, I utilize Zapier & Blog2Social to automate posting your blog posts to a given social media platform. Each post will also include a sign-up form for your email list (using sender.net or whatever email platform that you choose).
The Power of Email Marketing Should Not Be Under-Looked
Getting your readers to be converted to customers isn’t an easy task. But once someone becomes an email subscriber, they are significantly more likely to give you their money for your services. I have generated millions of dollars of revenue for clients simply by setting up a welcome campaign for them.
That’s it. Just one automated welcome campaign can really boost your conversions because once it is set up, it will automatically convert your customers for you.
That’s It
The power of scheduling daily posts, posting those to social media for visibility, then converting them through email marketing makes the world of internet marketing pretty simple.
All of the work that I do only needs to be set up once, and then you will have all of the written content that you need in order to have a successful platform. What I do is something that most agencies will charge a $1000-3000 monthly fee for, and you get basically the same thing. I only charge $5000 one time and you will be set up for the next 5 years. So what are you waiting for? Send a message to axel@axel.llc, send a text to 405-509-8855, or fill out the form below to ensure that your content needs get met sooner, rather than later.